PTO Creative

Pepsi MAX & Jeff Gordon Present: Test Drive is a 2013 short film produced by Gifted Youth, the commercial division of Funny or Die. The film was directed by Peter Atencio and stars NASCAR driver Jeff Gordon. The film served as part of a viral marketing advertising campaign to promote Pepsi Max. The film was released through Pepsi's YouTube channel on March 12, 2013. It quickly became a viral video, and has earned more than 42 million views on YouTube as of June 2014.